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Digital strategy — 360 support

For projects that don't fit any plan.

Brand launches, entry into a new market, campaigns running over several months: these engagements are quoted individually. Here is how we run digital strategy and support, step by step.

01Weeks 1 and 2

Diagnosis

We look at what already exists: the brand, the offer, the funnel, past campaigns and what the numbers say. The aim is not to redo everything, but to find the point of friction that costs the most.

What is delivered

  • Written audit of the brand and the funnel
  • Review of existing campaign data
  • Workstreams prioritised by impact
02Weeks 2 to 4

Strategy

Positioning, messages, featured offers and an acquisition plan costed by channel. A reference document your teams can use without us.

What is delivered

  • Positioning and key messages
  • Acquisition plan costed by channel
  • Production calendar
03Weeks 4 to 10

Production

Identity, content, website, landing pages and campaigns, produced in short cycles. You approve every week: there is never a month without anything to see.

What is delivered

  • Identity and brand assets
  • Photo and video content
  • Website, landing pages and conversion tracking
04Ongoing

Growth

Multichannel ads, lead automation, refreshed creatives and a monthly review with management. It is the longest phase, and the one where cost per meeting is won.

What is delivered

  • Campaigns managed and budgets reallocated
  • Lead automation into your CRM
  • Monthly review with management

Our rules

What we don't compromise on.

A long engagement depends less on the stated method than on what happens when results are slow to come. These four rules apply for the whole engagement.

How we build a funnel

A single point of contact

The person who takes the brief follows your project through to delivery. There is no project manager between you and the team that produces it.

Everything belongs to you

Source files, ad accounts, campaign data. If we stop working together, you leave with all of it.

The price doesn't move

The amount approved in the quote is fixed for the whole engagement. Any added service is covered by an amendment, accepted before the work is done.

We say when it isn't working

A report that contains only good news is not a report. Campaigns that fail are named, and we explain why.

Next step

Let's talk about your growth over the next twelve months.

30 minutes, no commitment. Pick a slot: you leave with a clear reading of your positioning, your acquisition funnel and the levers to pull first.

Book a call

30 min · Morocco time

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